Two new tools
Click a feature below to explore what's new.

Your best regulars and VIP concierges are already coming in, but they're going through the same friction as everyone else, and you're earning nothing when they book elsewhere.
PRIMA Pass fixes both.
They pay no fees, and you pay nothing when they book with you. It's the kind of frictionless experience that keeps your best regulars coming back.
A pass-holding concierge gets access to prime slots at non-prime rates and still earns their own commission, so they have every reason to keep sending guests your way.
A guest is granted a pass. Over the next two months they book at five other restaurants on PRIMA. You earn $100. You did nothing. The tie never expires.

Groups of 8-20 are the hardest booking to close. Too big for a regular table, too small for your events team, so they end up in an email chain that goes nowhere.
PRIMA Large Party turns that gap into a real-time checkout.
Groups currently hunt venue by venue and negotiate over email. PRIMA is the first place 8-20 seat demand converges and books itself.
Min spend, prix-fixe requirements, and deposit rules are all set by you. They show up front, before the guest commits. Never buried, never a surprise at the table.
14 guests book the Rooftop Private Room. Iris at $155 totals $2,170 — $330 short of the room minimum. That gap becomes a beverage credit on the night. Guest pays $1,250 now. Confirmed instantly.